Most jobsites are already generating more data than ever before, but very little of it is actually being used.
Here’s how contractors can better use the data already on their jobsites to make changes in real time.
The real value of jobsite technology isn’t just collecting data. It’s connecting it and using it while work is still happening.
UNTAPPED VALUE OF DATA
The first step is recognizing how much value is already sitting on the jobsite.
More than 95% of jobsite data is never used to reduce operational costs. Yet, data is quickly becoming just as critical to the jobsite as concrete or steel.
“Every project, every machine, every operator interaction creates insights that when harnessed can help us build job sites that are smarter and safer,” says Jahmy Hindman, John Deere Senior Vice President and Chief Technology Officer.
There isn’t a lack of data in the industry; there is a lack of integration, says Maryanne Graves, John Deere Global Manager, Production Systems & Product Management,
That’s where the next wave of technology is focused; not just generating more data but making it easier to use.
SMARTER MACHINES, SAFER SITES
As more data moves into equipment, it helps operators make better decisions in real time, improving both productivity and safety on the jobsite.
Grading is a clear example. Achieving target grade often takes multiple passes and experienced operators. Technologies like John Deere’s SmartGrade automatically control the blade or bucket, helping operators hit grade faster and reduce rework.
Remote display access is also changing how issues are handled. Technicians can see exactly what the operator sees on the machine screen, allowing for faster troubleshooting without being onsite.
Safety is another major focus. With collisions still a leading cause of jobsite injuries, newer excavators are equipped with intelligent vision systems.
John Deere’s SmartDetect uses cameras and machine learning to identify people near equipment, alert operators and, in some cases, automatically slow or stop the machine. The system captures near-miss data, including video and heat maps, in the Operations Center.
What this means for contractors:
• Fewer passes, less rework: Hit grade faster and reduce fuel use and machine wear
• Faster troubleshooting: Resolve issues remotely and minimize downtime
• Improved jobsite awareness: Real-time alerts help operators react faster to hazards
• Stronger safety insights: Near-miss tracking provides data to reduce risk
FROM DATA TO DECISIONS
The real value of jobsite technology isn’t just collecting data. It’s connecting it and using it while work is still happening.
Machines, materials and crews are all generating information, but often in separate systems. Platforms like the John Deere Operations Center bring that data together, giving contractors a clearer view of fleet health, machine readiness, maintenance needs and job progress. This all happens before small issues become costly delays.
New tools are also layering in telematics and AI to deliver near real-time insights into production, costs and completion status.
“When issues aren’t captured as they happen, there’s no record to learn from,” says Jonny Spendlove, Manager of Precision Construction. “There’s no game film. There’s no opportunity to adjust the plan before tomorrow.”
What this means for contractors:
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See problems sooner: Identify delays, idle time and inefficiencies in real time
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Make faster decisions: Adjust schedules, crews or equipment before costs escalate
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Understand true performance: Track fuel use, utilization and productivity across jobs
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Bid and plan with confidence: Use real data, not estimates, to improve margins
Over time, data visibility becomes a competitive advantage.
“You can use what you’ve learned to bid smarter, plan more precisely and price work with the confidence that your numbers are grounded in real performance data,” Spendlove says.
THE FUTURE OF CONNECTED CONSTRUCTION
The universal truths of this industry aren't changing. But the ability to address them is changing.
“Together, we’re taking what always has made construction great, the skill, the grit, the determination, and we're amplifying it with technology that works the way you do,” Jahmy says. “This is the next step forward for connected construction, and it's happening right now.”
The result isn’t just more data or more automation. It’s a more connected jobsite where better information leads to better decisions, and ultimately, better outcomes.
Dive deeper into the intersection of technology and the workforce in our free on-demand recordings of the Ground Breakers stage from CONEXPO-CON/AGG 2026.
PHOTO CREDIT: SHUTTERSTOCK/ALEJANDRO GUZMANI
